Internet. Business. Profit. To fully integrate all these words into a successful merging you are missing a key word. Traffic. Any quality article you find about making your site or company successful will always include the importance of generating traffic.
We all have an understanding that at the core of it all, traffic is the most essential thing to a successful internet-based business company. Aside from ensuring that you know your niche, audience, and competition well, and that you have a great product to promote, it would be time to get to the nitty gritty of things…, generating traffic.
If you already have a site and you think that you’re not getting the traffic that you need, then it is time to assess and adjust. Traffic is the lifeblood of any internet business. Without it, you die. No matter how good of a product or program you have to market, you must have traffic.
Is traffic or a product like the chicken or the egg? What came first, the chicken or the egg?
It’s an age-old debate. Without one, you can’t have the other.
So, is a product and traffic debate similar? Or perhaps I should have said traffic or product, but that might have been leading. I’m not going to go down this chicken trail, but suffice to say, traffic is extremely important. Traffic is king!
Some would argue that if you have traffic, with the age of affiliate marketing, you can always adjust your product to meet your traffic, or audience’s needs, wants and desires. Although there is some truth to this, one must also acknowledge that there is a huge difference in traffic.
For example, just because you have a lot of traffic, that does not equate to a lot of sales. Traffic varies vastly. Some are gawkers and tire kickers. Some are not interested in what you have, and some are just plain old not buyers at all. You want buyers. You need buyers!
This is just another way to say that it is important that you develop your own traffic. Much like it doesn’t really work to buy a list, it doesn’t work to not have your own traffic, or very similar to your homegrown traffic. If you develop your own traffic, (list) then you have the target that you have grown.
Since you have grown it from scratch, your traffic is, or was attracted by your content. So what are the best ways to grow traffic?
To help you out in generating more traffic for your site, here are seven proven methods to increase your traffic.
1) Create and provide newsletters and blogs.
The more you can get your name out and build your brand, the better. In essence, this really becomes a numbers or statistics issue. Or to put as a sports metaphor, the more shots on goal you take, the better chance you have of scoring.
Utilize sites like Guestblogit.com where you can ask for articles to be written for you. They can link back to your website as well. Or you be a guest blogger for other websites. Submit to other sites, there are a lot out there. It’s a good idea to find sites that correlate well with your niche.
Search for “guest blog” + “your niche” or search for “submit guest blog + niche” to find suitable sites.
2) Use of proper keywords or keyword phrases for your site content
Search engines look for certain keywords that they would show in their results page. In doing so, having the right keyword and keyword phrase is a high requirement in ranking in high in search engine results. You could write your own content, or you could hire someone to do it for you.
3) Write Articles that can lead traffic to your site
Submit articles to sites that share the same interest, and subject matter as your niche. There are plenty of sites to post articles to, such as Ezine, Goarticle,com, or Articlesbase,com. It’s also a good idea to search for sites that are more specific to your niche.
If you sell car parts, write press releases and articles about cars and car parts. Attach your sites description and services at the end of the article as well as the link. The bio box is a great way to get your name, brand and offerings out there.
4) Join forums and forms of online communities
Capture a market and show your expertise and credibility. When you create a good foundation for your site and start to grow your brand, you will continue to build trust. Build and grow the “know, like and trust” factors.
Although this takes time, it does continually build slowly and exponentially. As their trust grows and they are comfortable and like your content, people will begin to share your content and traffic will increase.
5) Test various paid advertising methods
Google’s Adwords provide a great advertising method that is generally accepted. Although this is a great way to improve your traffic, you need to be cautions and learn the best methods and use of Adwords. The cost can add up quickly and you must be efficient and effective in your advertising strategies. While some shy away from spending money to increase traffic, Adwords is one of many paid methods that can work very well.
Sole ads can be very cost effective as well. Here again, you must research and test to see what works best for your specific swipe. You should use your own swipe instead of allowing the seller to set up. The sellers will use whatever is most efficient for them to get clicks, and not necessarily what might work for your specific needs.
Here’s a few more Solo tips: Try multiple sellers to test them out. I prefer using sellers on Udimi. This platform has statistics, customer ranking and feedback which is helpful.
Start with smaller purchases to test out different buyers. Sellers typically will provide 10% or even up to 20% over delivery. This adds up nicely when you place smaller orders while your testing.
Perform A/B testing with your own swipe. And tracking is a must to measure and compare. You will find that some runs will perform very poorly even though the seller has good statistics. While other runs may perform very well. I typically try 2 or 3 separate orders with those sellers that I want to test.
Soon you will find several sellers whose traffic performs the best for you. Solo ads are one of my passions, so I will do a full blog soon to provide more insight and details.
6) Exchange or Trade Links with other sellers or sites
Exchanging links with other sites or affiliate marketers are a win/win for both if you find a good quality seller or site to participate. When one site features another sites link, they could provide one another with the traffic one site generates. The efforts are doubly beneficial because it would seem like both of you are working to generate more traffic. The more links traded with more sites the more traffic you can generate.
Once you actually have a decent number of leads in your own list, you can then start ad swapping those leads with other marketers. This way instead of paying for the traffic, you get it for free, (in exchange for mailing out the other partner’s free offer.)
Just take your time in searching for a potential partner with quality products that are in your niche or compatible to your niche products. You don’t want competing products, but you do need to have similar so that it makes sense to market to each other’s list.
7) Capitalize on the use of Viral Marketing
Viral marketing allows you to spread the word about your company and product with low or even no costs. This is a marketing method that can be quite sneaky; you can attach your company’s name, product, or link to a certain media such as a funny video, entertaining game, an interesting article or a gossip or buzz.
With this method, people are engrossed with the creativity and entertainment of the medium so that they pass it on to others, and so on to get many shares. Mems and gifs are great examples and have higher probabilities of going viral then more traditional media.
Here is an example that I use in my advertising that has done well for me.
If you liked this tip, you can get more tips and tricks from my 12-Day Challenge and Training. It’s free.
Register for Free Training and Tips Here
Bazinga! Did you see what I did just there? I snuck in an advertisement as part of my article. Way maybe not subtle at all, since I told you that was what I was doing. But you get the point.
If you can gain any traction with people sharing your content, your traffic can grow exponentially. These are the big kind of moves that everyone hopes for.
I hope you find value in this information and tips. Traffic really is the lifeblood of your business. As a thank you for reading, I am providing a backdoor pass to my traffic generation membership. (A $27 value)
To your success!
Dave Seth
Blog, Resources, Recommendations, Learning
P.S. – My top personal recommendations to provide you with optimal value:
- Here is the most profitable business model I have ever used; it’s my greatest income maker… (discover here)
- Incredible lifetime pricing opportunity for this All-in-One platform, offered now for a limited time – get it here!
- This is the easiest evergreen, high-ticket offer available on autopilot. Great for beginners and growing your business… (Click Here)
- Don’t have a product? Here is the fastest, easiest way to get your very own high-quality products. This blew up my business! (Click Here)
- Email platform gone wild! I have had for 8+ years and it’s as good as any all-in-one platform – incredible value and tons of features! Get free forever HERE.